B2B webshop software business supplies e-commerce by propeller

Business Supplies

Your customer buys his paper online. He requests a quote for multifunctionals and desks. Everything from one platform. Powered by digital tools. This way you support your customers better, based on insights obtained from all data that is bundled.

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Be ready to engage the “everywhere customer” and position sales to facilitate complex buying decisions Gartner

As the market leader in the Benelux, Propeller has a great deal of in-house knowledge of business supplies. On our platform, our specialism translates into functionalities that are important in this market and robust integrations with relevant distributors.

In this competitive market, it is important to optimally organize and coordinate your sales processes. With Propeller, we streamline your sales – online (e-commerce) and offline (in-person and remote). Partly fueled by the corona pandemic, B2B sales are shifting to three sales channels: in-person, remote (from home or at the office), and e-commerce.

Market research firm Gartner predicts that B2B customers will increasingly want to do business through digital self-service channels. In its report, The Future of Sales, it predicts that by 2025, as much as 80% of all B2B sales interactions will take place through digital channels. Yet only 33% of those surveyed would like to make purchases without the intervention of a sales professional by then.

Despite the enormous growth in online sales, offline sales will remain the #1 business driver. Certainly, with large and complex orders, there will always be a need for human contact and personal advice. So why focus all your arrows on just the e-commerce channel? Yet you still see this happen often.

With Propeller, we facilitate all these channels and merge the processes into one consistent experience for your customers and one clear funnel for your organization.

The benefits for you and your customers

  • High customer satisfaction
  • Less administration and less chance of errors, so higher margin
  • More turnover, because your sales team has more time for high-value sales and service.

Sales accelerated Commerce

seamless B2B buying

Seamless B2B Buying

Your customers order simple orders themselves online. They can contact the sales team for advice on more complex questions and large orders. Quotes are then jointly handled digitally.

  • Customers place online orders themselves
  • Large quotations are handled digitally together with sales reps
  • And for complex orders, the built-in configurator is used

The total order processing – simple, large, complex – can be digitized. No more data silos. But built-up intelligence for up- & cross-sell and personalized marketing and sales campaigns. Sales are now not only more productive but also more effective.

zero-touch ordering for B2B and D2C

Zero-touch Ordering

When a customer places orders, with or without the help of your sales team, they are processed in a fully digitized manner. Not only for the sales process but also for the entire purchasing process.

  • No more administrative actions required for sales and purchasing processes
  • Links with all surrounding systems (ERP, CRM, Services Tickets, Engineer Planning)
  • Automated purchasing from own stock and/or from distributors

Not only administrative actions will be reduced to zero. The number of incorrect orders will also decrease significantly. In short, cost savings go hand in hand with greater customer satisfaction.

digital self-service portals

Digital self service portals

Your customers will have access to their own personalized portal. Not only convenient to place orders, but also the place to be able to perform many service activities.

  • They can easily (re) order, make favorites lists, or place orders via OCI
  • But also tap to view invoices, contracts, and printer usage
  • And log service tickets, register returns, or schedule a service engineer

Because your customers know how to find their way blindly, your sales department is free to work on real customer challenges.

Business Supplies

Digitize your (after) sales organization

Simple orders and low-end services are often done online, but for larger, complex orders and advice, contact with sales is often desirable. Propeller supports both with digital tooling:

  • The integrated quote editor; With Propeller, your sales and services team has the tooling to quickly compile accurate quotes.
  • Cross and upsell; The quote editor gives you suggestions for upsell products that match the products in your quote. You can add this as an option to your quote.
  • Zero-touch ordering; Wanneer je klant de offerte heeft geaccordeerd, wordt deze automatisch doorgezet naar je leveranciers en/of eigen magazijn. Natuurlijk wordt de order ook automatisch verwerkt in je ERP.
  • Guided selling; Wanneer jouw klant niet helemaal zeker is van een online aankoop, kan je hem als accountmanager begeleiden in het proces. Met onze digital tooling wordt het salesproces optimaal afgestemd – online, offline of hybride.
  • Digital self-service portals; Customers handle simple orders and low-end services themselves in their personal self-service portal. This creates time and space for the sales organization for high value services.
remote and omnichannel sales in propeller
Business supplies

Create quotes

With Propeller you have all the tools in one environment to quickly and accurately draw up quotations. By integrating with ERPCRM, and systems of suppliers and/or warehouses, you have access to relevant data to be able to make a correct, competitive quote. This speeds up the process, reduces the chance of errors, and offers cross and upsell opportunities.

webshop office
Customer story

Digital transformation sales organization PCI

PCI product
PCI Nederland printer
“Propeller is a partner who has helped us with the complete digitization of our sales and marketing organization. More than just e-commerce ”
Read their story

B2B Features

Propeller is pure B2B e-commerce. That means that typical B2B functionalities are built into the core of the platform. PIM, marketing automation, Customer Intelligence, and CMS for B2B organizations. No plugins or add-ons.

Payment providers

Use the payment providers that fit your needs and the needs of your customers.

Tier pricing

Create unique tier pricing for each customer that automatically adjusts to the quantity or combination of products.

ERP integration

For seamless order processes, real-time accurate data and rich product information Propeller integrates with al mayor ERP systems

Customer specific pricing

Creating a specific pricing plan for each customer would be a boost to customer loyalty to your store.

What challenges do you have for us?